At Sonoma Hat Co, quality and service are more than just words—they're a way of life.

As a full-time firefighter and first responder, I've always held myself to the highest standards when it comes to attention to detail, reliability, and craftsmanship. I started making custom leatherette patches because I couldn't find the level of quality I was looking for. So, I decided to create it myself.

What began as a personal project quickly turned into a passion. When we discovered Lonestarr and Durrabull adhesives—the best in the business—we knew we had something special. These top-tier materials, combined with our precision craftsmanship, make for durable, standout patches that go the distance.

Whether you're a business, camp, club, school, or hosting an event, we're here to help you add a custom touch that reflects your identity and pride. From one first responder to another, I understand the value of gear that not only performs but looks sharp doing it.

Let us bring your vision to life—one patch at a time.